Media packages

Optimally designed for a successful trade fair appearance.

More networking opportunities, more coverage, more exposure. Our packages offer you the perfect mix of various promotional activities at an attractive price. Detailed information and all packages you can find under “Media packages”.

To the Media packages

Logo in all directories

Highlight your company and upgrade your entry. Your logo appears next to your entries in all directories and is also published on your exhibitor profile in the exhibitor portal, in the IAA App and on the virtual platform.

Entries in the list of product categories

Let your offer speak for itself!

Visitors can find the list of product categories in the exhibitor portal, in the IAA App and on the virtual platform.

Logo in all hall plans

The best guide possible to your booth! Booked only once, your logo appears in all hall plans.

Your logo appears:

• In the hall plan of the IAA App
• In the online hall plans
• On large poster plans
• In the Visitor Guide

Your brands also appear in the hall plans if you book an additional logo.

Product presentations / product innovations

Premium product presentation / Premium product innovation

Present your products and innovations in detail and capture the visitors’ attention!

Your Premium product presentation / product innovation includes:

• 1 key visual
• 3 additional pictures
• 800 characters of text incl. spaces per language (German and English)
• 3 product videos
• 3 short texts to describe your product highlights or technical features
• 1 PDF for download
• 1 call to action button

You can decide if you want to publish your presentation in the exhibitor portal and in the IAA App either in the section “Product presentations” or – in case it is a world innovation or novelty – in the section “Innovations”.

*Only bookable as an upgrade to the media packages Premium and XXL.

Standard product presentation / Standard product innovation

Showcase your products with a Standard product presentation!

Your Standard product presentation / product innovation includes:

• 1 key visual / product picture
• Product name
• Product description with 800 characters of text
  (incl. spaces / German and English possible)
• 1 PDF for download

*Only bookable as an upgrade to the media package Advanced.

Video

Video advertising sparks interest.

Benefit from our offer to integrate your video in your profile in the exhibitor portal, in the IAA app and on the virtual platform.

Mandatory communication fee / Basic entry

The mandatory communication fee includes the basic entry in the official media.

The following services are included in this basic entry:

• Company name, street, postal code, town, country, phone, e-mail and internet address, social media links (IAA app, exhibitor portal, virtual platform)
• Key visual (IAA app, exhibitor portal, virtual platform)
• Location on the summit and open space (IAA app, exhibitor portal)
• Teaser text on the exhibitor portal (80 characters of text incl. spaces)
• Company profile (800 characters of text incl. spaces)
• 3 entries without logo in the the list of product categories
  (IAA app, exhibitor portal)
• Exhibitor events (IAA app, exhibitor portal)
• Innovations basic with title and 200 characters of text
  (IAA app, exhibitor portal)
• Contact persons (IAA app)
• Call to action button (IAA app, exhibitor portal)
• Alphabetical entry in the IAA Visitor Guide