Welcome Interstitial
Welcome all visitors with your digital cover. Benefit from the highest level of exclusiveness in the IAA app and present your highlights with every use of the app.
The Welcome Interstitial will be shown as a full screen ad directly after opening of the IAA app and the personalization process.
This most prominent ad placement is bookable only once.
Price | |
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Welcome Interstitial (exclusive) | € 17,000 |
Banner on the home screen
Boost your presence and recognition factor! Gain the attention of potential customers and business partners with your banner placement on the home screen of the IAA app.
Price | |
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Banner on the home screen* | € 3,500 |
*Availability not limited; Banners are on rotation
Tell your story
Make a lasting impact! Tell your brand story and showcase your innovations, products or events – personalized in the look and feel of your brand. Stories appear on the home screen of the IAA app and are switched on a daily basis during the event.
Price | |
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Tell your story | € 3,500 |
Sponsored industry news
Your innovations included in the editorial news section of IAA MOBILITY! Spark visitors’ interest and showcase your products with a sponsored news article. Your news will appear as a teaser on the home screen of the IAA app and in full detail in the section “Industry news” – alongside the editorial content.
Price | |
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Sponsored industry news* | € 10,000 |
*Sponsored industry news are limited
Exclusive placements
Search results banner
Increase your click rate with the search results banner prominently published in the search results overview.
Favorites banner
To awaken the interest, you can book this banner in the IAA app. Targeted advertising in visitors’ favorites lists gets your company noticed.
Price | |
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Search results banner (exclusive) | € 6,500 |
Favorites banner (exclusive) | € 6,500 |
Sponsoring of a product category
Address your target group directly and become an exclusive sponsor of a product main category in the IAA app.
Your permanent banner appears exclusively in the category you sponsor. It is also published in the app’s further navigation of this category and links to your exhibitor profile.
This sponsoring is bookable only once per product main category.
Price | |
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Sponsoring of a product category | € 5,500 |
Banner
Directory banner
Your company as an eye-catcher! Gain maximum exposure and visibility with this attractive banner placement. Your banner appears in often-used directories of the IAA app such as the list of exhibitors or products.
Event banner, News banner or Content banner
The IAA app allows access to all the important information about the event as well as a direct exchange – anywhere and at any time. To awaken the interest of the attendees, you can book a banner e. g. in the event program, in the industry news overview section or within often-used sections such as ‘Getting there’ or opening hours.
Price | |
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Directory banner* | € 2,500 |
Event banner* | € 2,500 |
News banner* | € 2,500 |
Content banner* | € 2,500 |
*Availability not limited; Banners are on rotation
Brand logo in the app onboarding
Make sure you are in pole position! Appear on the screens of IAA app users as they go through the process of personalizing their unique app experience by making individual settings. With this logo placement you reach your audience and increase your brand’s awareness.
Price | |
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Brand logo in the app onboarding* | € 2,750 |
*Placements are limited
Top of the list
Stand on the top! Break the pattern of the alphabetical order and appear in the beginning of the most-used app directories. Your entry will be placed as one of three pole positions – providing high visibility and exposure.
Price | |
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Top of the list* | € 2,000 |
*Available directories: exhibitors, exhibitors according to categories, products and products according to categories; max. 3 placements per directory
Recommendation on the home screen
Appear with your logo in the section ‚Interesting exhibitors‘ on the home screen of the IAA app when your product portfolio matches the user‘s profile.
Price | |
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Recommendation on the home screen* | € 750 |
*Availability not limited; Logos are on rotation
Push notifications
Your direct line to the IAA MOBILITY visitors! Discover various possibilities to send notifications tailored to your individual goals.
Push notification to all users
With your push notification you reach all IAA app users. If you would like to highlight your latest products or an event, this is a great way to notify them and get them talking about you.
Push notification – interest based
Address your target group directly and send a push notification to exactly the visitors who are interested in your products.
Price | |
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Push notification to all users* (each notification) | € 2,500 |
Push notification – interest based (each notification) | € 1,200 |
*Notifications are limited; offer includes one notification at a specific date and time
Top Events
By booking the Top Event, your exhibitor event will appear in the Top Events section directly on the start page of the app.
Price | |
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Top Events* | € 950 |
*Placements are limited