Visitor marketing

Vouchers for one-day tickets

A full exhibition stand and plenty of promising contacts: Don’t forget to invite your potential customers to the fair personally by sending them a voucher for a one-day ticket – a free admission voucher for electronica. It really is worth the trouble! The overwhelming majority of visitors who receive vouchers visit the stand of the exhibitor who invited them to the fair. We also keep a record of the numbers of all vouchers redeemed at the entrance. You can access the address information at the Exhibitor Shop after the fair. That way you know who actually used their guest tickets, information you can incorporate into your other post-fair activities.

What do one-day tickets cost? We will invoice you EUR 17 for each online voucher for a one-day ticket and for each online voucher GoGreen EUR 22. However, you only pay for vouchers that are actually used, and for no more than three vouchers per square meter of rented exhibition space. As a result, you know exactly what costs to expect in advance.

* No more than 3 vouchers per square meter of rented exhibition space are charged

Voucher banner

Simplify the registration process for your guests by posting a voucher banner on your home page. Your visitors can use the banner to register in advance using the vouchers or online vouchers for one-day tickets that you sent them. They will then receive a print@home ticket by e-mail.

The advantage: You know in advance who plans to visit your exhibition stand. Simply download the voucher banner and pre-registration information at electronica.de/exhibitorshop.

electronica logo as ad inset

Inform your customers that you will be exhibiting at the fair ahead of time. Simply incorporate the fair’s logo along with your hall and stand numbers into your print ads. Files in print-ready PDF format are available for download at the Exhibitor Shop at electronica.de/exhibitorshop.

• Size 100 mm x 30 mm
• Size 40 mm x 30 mm
• Size 35 mm x 15 mm

Scan2Lead

Get all the details on your contact with the push of an button: that’s just one of the benefits of the Scan2Lead leadtracking solutions. Scan2Lead offers you four product alternatives (Scan2Lead SMART, Scan2Lead COLLECT, Scan2Lead STATION or Scan2Lead INFOPOINT) which are customised for your needs as an exhibitor. The products can also be booked separately, but are particularly effective when combined individually.

With Scan2Lead, you can simply and digital capture the interests of your visitors – in just a short time you can create your own personal digital trade show report. You get access to the visitor’s registration data, can edit it individually and add further information such as conversation notes or attachments.

Via your personal Scan2Lead PORTAL you have access to all information of your booth visitors at any time. The information is also available as an Excel file with one click and can be easily uploaded to your CRM or other marketing systems and can be used for your campaigns. No more time-consuming and error-prone of handwritten business cards and contact sheets. With Scan2Lead your marketing department can have access to all that valuable leads information even during the show, and can therefore immediately start with the follow-up.

Scan2Lead SMART: App for scanning barcodes and business cards (for iOS and Android devices) On request, rental iPads can be provided (for a fee).

Scan2Lead COLLECT: Scanning of barcodes at the push of a button on visitor badges with mobile mini handheld scanners.

Scan2Lead STATION: Scanning of barcodes with a hand scanner on a notebook where the visitor information is immediately displayed on your notebook. Ideal for your stand counter. On request rental notebooks can be provided (for a fee)

Scan2Lead INFOPOINT: Self-service iPad with stand for collecting and recording visitor data and conducting customer surveys or providing digital catalogs.

All the modules can be used seamlessly together. Each exhibitor can put together the Scan2Lead solution that precisely fits his needs.

Scan2Lead – Turning Contacts into Contracts