Visitor marketing

Online vouchers for one-day tickets

Online voucher numbers and online voucher links will be sent to you in an Excel file. This is a fast and cost-effective way to invite your customers to visit your stand.

For your customers, the way to a ticket is easier than ever, thanks to the new ticketing system:

• You send your customer an online voucher number, e.g. by e-mail. Before coming to the fair, he redeems the voucher at www.analytica.de/tickets
• After successful registration your customer is sent a personalized Print@home-Ticket and a Mobile Ticket by e-mail.
• The printed Print@home-Ticket or the Mobile Ticket is a valid admission ticket and allows your customer to avoid waiting when he gets to the fair.

Minimum order: 30 online voucher numbers

Exhibitor passes

The exhibitor passes (free and fee-based) for analytica should be ordered via the Exhibitor Shop. Your exhibitor pass will be issued as a Print@home-Ticket and as a mobile ticket (Wallet / Passbook). Exhibitor passes can be ordered online any time. The Exhibitor Shop will be available to you online both before and during the event. Thanks to the digital dispatch of exhibitor passes by E-mail, order deadlines no longer apply.

Using the exhibitor passes offers you the following advantages:

• fast and easy access to the ticket
• short-term orders possible
• shipping by post is eliminated
• avoid long queues at the entrance

Each exhibitor will obtain a certain quota of free exhibitor passes depending on the size of his booth. The number of free tickets exhibitors are entitled to will be shown during the registration process.

Up to 12 m² of stand size         2 free tickets
Up to 20 m² of stand size         3 free tickets
From 21 m² of stand size         for every further 20 m²: 1 free ticket in addition

Co-exhibitors obtain one free exhibitor pass. In the final invoice, only those exhibitor passes will be listed that were actually used for the event. Free or unused tickets will not be charged. Any additional, fee-based exhibitor passes will be charged at EUR 44 each plus VAT.

Voucher banner

Simplify the registration process for your guests:
Post a voucher banner on your website. Your visitors can use the banner to register in advance using the vouchers or online vouchers for one-day tickets that you sent them.

After redeeming the (online) voucher, your customers will be sent a mobile ticket in addition to the Print@home Ticket by e-mail. By simply holding the mobile ticket on their smartphone to the scanner at admission, they can pass through the turnstiles. This is the fastest way to guide your customers to your exhibition stand.

Exhibition logo as ad insert

Inform your customers that you will be exhibiting at the fair ahead of time. Simply incorporate the fair’s logo along with your hall and stand number into your print ads.

Files in print-ready PDF format are available for download at the Exhibitor Shop at www.analytica.de/exhibitorshop

Sizes:
100 mm x 30 mm
40 mm x 30 mm
35 mm x 15 mm

Personalized banners for your homepage

Call your customers‘ attention to your presence at the fair. Post an invitation banner on your homepage that includes your hall and stand number.

Banners with the analytica design can be downloaded at the Exhibitor Shop at www.analytica.de/exhibitorshop. Banners are available in various sizes in PNG format.

Lead retrieval (Scan2Lead)

With Scan2Lead you will digitally retrieve all the visitors’ information simply by scanning the barcode on the visitors’ badges in real time.

With Scan2Lead you gain access to the visitor’s registration data. You can easily amend this data and add further information. All visitor information scanned by your stand personnel can be accessed from your personal Scan2Lead PORTAL in real time and exported through an Excel file.

Scan2Lead offers you four solutions which are customised for exhibitors: With the app Scan2Lead SMART you can scan barcodes or business cards with your smartphone or tablet and add notes, photos etc. The Scan2Lead COLLECT mini scanners are especially easy to use and convenient to capture barcodes very quickly. Scan2Lead STATION offers you a handheld scanner plugged into your laptop and enables you to capture and amend visitor information right at your computer. With the INFOPOINT a self-service iPad with racket collects and stores the visitor data.

Scan2Lead enables you to digitally capture customer data directly at the stand with just one scan process. Forget the time-consuming typewriting and capturing of business cards and contact sheets after the trade fair.

More information